Straight from the conference...

What's the buzz at this years EPC Global event?

Well, nothing really.

Last year the big hype was C1G2 compliance, this year it's the same thing. The reality is that most customers are still in the early adopter stages with regard to RFID. That's not to say that there are not customers embracing the technology, but those customers are only embracing RFID due to mandates being imposed by either Wal-Mart, DoD or others - they haven't fully realized and significant ROI right now. However, with that said, customers want to find ROI in their investment in this new technology and they are willing to make the long term commitment.

In the booth is pictured Rick Bodwell one of our PSG and Nilesh Patel, one of our engineers. You will see Dana at the desk along with Mike Ward, manager of PSG setting up one of our demos.